Intellectual Property

Your ideas. Your innovations. Your brand. Our IP practice understands that these assets make your business unique, and we know how to protect them.

Representative experience

Advising Merck & Co., Inc. (Kenilworth, New Jersey, USA) in a trademark, domain name, and social media dispute with Merck KGaA. over use of the name “Merck” in Europe and the U.S.

Acting for Lilly in the landmark patent dispute Actavis v Eli Lilly. The UK Supreme Court ruled in favor of Lilly, reversing two earlier decisions. Lilly was also successful in the German Supreme Court.

Representing leading technology giants in their multijurisdictional and local patent disputes, including BlackBerry, Dell, HTC, KPN, and Motorola.

Manging the EUTM portfolio and EUTM and Pan-European conflicts of multinational companies like Dell, Estée Lauder, Mars, Starbucks, Billabong, Kenneth Cole, Euronews, Asahi Europe, Ocean Spray, and Ferring.

Managing Deutsche Telekom's global trademark and domain name portfolio, and advising on complex color mark and other nontraditional trademark litigation in Europe and the U.S.

Representing uPI Semiconductor in a defense of an ITC enforcement proceeding brought by Richtek Technology involving Richtek's allegations of patent infringement and trade secret misappropriation.

Representing a U.S. game software company and its Chinese licensee to successfully obtain an interim injunction from Guangzhou IP Court against an infringing mobile game.

We filed and won the first paperless eUDRP case in a domain-name dispute before WIPO on behalf of a leading mobile phone manufacturer.

Advising SABMiller in the context of the mega merger between AB InBev and SABMiller – in which Asahi committed to acquire the Peroni, Grolsch, and Meantime brands globally.

Global IP counsel to the consortium of Audi AG, BMW Group, and Daimler AG on their €2.8bn acquisitions of Nokia's digital mapping unit HERE.

Hogan Lovells Publications

Qualcomm ordered to license the SEP keys to its modem chip kingdom LimeGreen IP News

In a decision following a 10-day bench trial, Judge Lucy H. Koh ruled on 21 May 2019 in favor of plaintiff U.S. Federal Trade Commission that defendant Qualcomm Inc.'s (Qualcomm) licensing...

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Hogan Lovells Publications

U.S. District Court reversed: No fair use defense for Adams Morgan neighborhood photo LimeGreen IP News

The many historic landmarks and neighborhoods in Washington, D.C. are one of the draws for locating events there.

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Press Releases

Hogan Lovells Northern Virginia office moves to state-of-the-art Boro Tower

Tysons, Virginia 3 June 2019 – Hogan Lovells Northern Virginia office has officially moved to the Boro Tower at 8350 Broad Street in Tysons.

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Hogan Lovells Publications

Analyzing the impact of the EU GDPR on access to WHOIS data, one year on LimeGreen IP News

During the 2019 International Trademark Association Annual Meeting, a panel was held on the EU General Data Privacy Regulation (GDPR) and the temporary removal of data for the WHOIS...

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Hogan Lovells Publications

Post-INTA roundup: China's evolving IP landscape LimeGreen IP News

During this year's International Trademark Association (INTA) Annual Meeting, our Greater China Intellectual Property (IP) team discussed key issues around China's evolving IP landscape.

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Hogan Lovells Publications

The A-CBDs of registering hemp-related trademarks: New guidance from the USPTO LimeGreen IP News

Brand owners seeking to register cannabis-related trademarks take note: the U.S. Patent and Trademark Office (USPTO) recently issued guidance regarding the effects of the 2018 Farm Bill on...

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